SailPoint | SaaS Product Videos
Client: SailPoint
Agency: Belief Agency
Role: Animation, Editing, Audio Editing
Software: After Effects, Figma
Results: Four stunning SaaS product videos created on an accelerated timeline for a major AI product company.
Belief Agency invited me to join their crack team to create 4 gorgeous, sleek SaaS product videos for their various AI-centered services. With only a few months to create something special we worked with intelligence and creativity to craft eye-catching videos that clearly explained complex concepts.
Working under the talented designer/animator, Vlad Loyko, we divided each video into scenes based on our strengths and capabilities. In addition to bringing pixel-perfect storyboards designed in Figma to After Effects, and animating scenes in each video, I developed a number of UI rigs with easily customizable buttons, fields, and animation. These came in handy as we later had to make changes that would have been costly to make manually. The end result were rigs that were time-efficient and flexible while not being over-engineered.
During the course of the project we received a unique request. SailPoint wanted us to design and animate an AI bot who would illustrate their Agent Identity Security service. Using Vlad's adorable design I rigged a 2.5d character in After Effects that was easily animated, and full of personality.
In addition to the full videos I edited cutdowns for several of the videos. This required finding creative and seamless ways to transition from previously separated scenes and retiming complex animation.
In the end we delivered 4 top-tier SaaS product videos that SailPoint proudly display on their product pages. Not only that, but they have continued to turn to Belief Agency whenever they have a new need for a product video.
